Bensalem Twp, Bucks County, Pennsylvania
This video was produced for Bensalem Emergency Medical Services and aired for the four weeks prior to Election Day. The goal was to raise awareness as to why there is a vote on the ballot to increase the EMS tax in Bensalem Township. This aired using Comcast Cable’s Spotlight which helped us target the specific audience in the right location. The commercial aired on networks such as The Discovery Channel, CNN, Fox News, TNT, TBS, and more. The spot reached more than 100,000 homes including all of Bensalem Township. It was a successful campaign resulting in a “YES” vote by a majority of voters in a time when the local economy was in decline.